Welcome to the Benefayre: Give & get gorgeous!


We at Benefit love having a good time, and what better way to have good old-fashioned summer fun, than a fayre! So that’s what we’ve done! We’ve built the ultimate Benefayre a haven for those who are mad about makeup! The fair offers the ultimate Benefit experience, bringing to life Benefit’s fun & playful mantra ‘laughter is the best cosmetics…so grin and wear it’ The Benefayre will allow you to step into a pink bene-wonderland, complete with over-sized products, games, food, entertainment and makeovers!

The games bring to life the themes of our award winning products:

Spy gal’s POREfessional shooting gallery (Shoot 3 lemon to win!)

They’re Real Mascara hoopla (Hoop an over-sized mascara to win!)

Hello Flawless Oxygen Wow tincan alley (Knock down all the bottles to win!)


As you know we are proud to be working with the charity Refuge by visiting the Benefayre and giving a donation to play the games, you are helping with worthy charity and the fabulous work they do. Refuge is committed to a world where domestic violence is not tolerated and where women and children can live in safety. Their aim is to empower women and children to rebuild their lives, free from violence and fear. They provide a range of life-saving and life-saving services, and a voice for the voiceless. As you will agree a fantastic and vital charity! Visit Refuge here to show your support!

Let’s get down to business! Where you need to be and when:

20/21 JULY – BIRMINGHAM (Bullring B5 4BU)

27/28 JULY – MANCHESTER (Piccadilly Gardens M1 3BG)

3/4 AUGUST  – GLASGOW (Enoch Square G1 4B) 

10/11 AUGUST –CARDIFF (St Davids Centre CF10 1A)

We look forward to seeing you there! Remember to tweet #benefarye with your fabulous fayre pics on Instagram and Facebook!

Until next time,

Glam squad xx


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