Tomorrow, something VERY exciting is happening as we welcome the latest products to launch on Benefit counters, and things have gotten COLOURFUL! Yes, tomorrow we are launching they’re real mascaras and liners in brand new colours. Now don’t worry Benebabes, we will be posting plenty of tutorials over the coming weeks – but first you need to nail that base. Here, out Assistant Trend and Makeup Artist Lauren Hogsden, tells us how to keep that liner and mascara in place! Over to you Lauren:
So you may be wondering why product transfer happens? Well it could be the result of perspiring, humidity or simply having oily eyelids. Either way Panda eyes are for Pandas, it’s their look and they pull it off better than we ever could 😉 Follow these simple steps and say goodbye to those unwanted makeup mishaps.
Start with a clean and fresh face removing any excess oils that may have been secreted throughout the night, paying close attention to the eyelid area. Opt for an oil free cleanser such as foamily clean face wash or remove it make-up remover. Once the skin is clean, moisturise.
Top tip: when applying eye cream, place on the orbital bone around the eyes rather than the eyelid itself and use sparingly.
Next, prime and conceal your eyes. Using a primer will provide you with the perfect base and, most importantly, anchor your eye makeup in place (I’m using stay don’t stray). Apply three small dots under the eye and blend all over the the lower eye area, avoiding contact with the eyes. Then, apply three dots on the eyelid and blend up and out, towards the brow bone. If needed, add extra concealer and gently pat around the eye for extra coverage.
Next, add your eyeliner. Make sure to opt for an eyeliner that provides you with maximum longevity. I love they’re real! push up eyeliner as it has a matte gel formula which is waterproof and won’t smudge, budge or dry out for up to 24 hours!
Top tip: If you have a low-lying eyelid keep your eyeliner tight to your lash line. Not only will this prevent your liner from transferring on to your eyelid, but it will also make your eyes appear bigger. If you wish to add a little more drama to the eyes, gently pull up your upper lids to expose your waterline a glide over the waterline with Benefit’s bad gal black waterproof liner.
It is then time to add your mascara. They’re real! lengthens, curls, volumises, lifts and separates lashes. It’s also has a long-wearing formula to help prevent smudging around the eyes. Simply apply by positioning the wand horizontally & wiggle the brush from side to side; base to tip. This will achieve maximum volume, length & lift. Then, hold wand vertically & stroke upward to curl & separate.
Top tip: when adding your mascara, really focus on the base of your lash line as this will provide depth. Also, avoid adding lots of coats of mascara to the tips of your lashes, as this is what tends to transfer the most. Keep it light ladies!
Cut in under the your eyeliner using Stay Don’t Stray. This will act as an added extra barrier, preventing your eyeliner from slipping down throughout the day.
Finally take a shear setting powder, such as agent zero shine, and sweep over and under the eyelid. Doing this will ensure your concealer is set and does not move or bleed with your liner.
There you go ladies! We sure do hope this helps! Stay in touch by using #learnwithlauren over on Twitter or Instagram.
Love & Lipstick,
The Digital Darlings xx