Beauty, Services

3 reasons we LOVE waxing vs. threading

This year it’s allllll about the brows, but with so many ways to remove those pesky hairs now it can all get a bit overwhelming to decide what’s best for you.


We spoke to our Head Makeup and Trend Artist, Lisa Potter-Dixon, to explain why, at Benefit, waxing is our favourite hair removal method! Over to you Lisa…
At Benefit, we’ve been waxing brows for 40 years, so you could say we’re a little biased when it comes to waxing vs. threading. Here are my top 3 reasons why we love waxing!


1. It’s quicker than you think AND it’s pretty much pain free compared to the sting you get with threading. I’m the biggest wimp and even I don’t mind waxing! You can find out what the waxing process involves here.

2. Waxing removes hair from the root, meaning you can go 4-6 weeks in between treatments. Better looking brows for longer? Yes please, gorgeous!  As with any other body waxing the hair grows back finer and softer.

3. Unlike threading, with waxing you can really tailor the shape of your brow to best suit your face. At Benefit we map your brows to get the perfect shape for you. When your brows starts in the right place your nose looks thinner, when it arches in the right place it acts like an instant eye lift, and when it ends in the right place your cheeks look lifted. Just think of it as “brow contouring”!

So, what are you waiting for, gorgeous?! Book your next brow service here!


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