HOW TO

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Re-create the screen-siren look (with your new they're real! mascara)

With your new they’re real! mascara, you can re-create the screen siren look (above) on your own. We invite Lisa Potter-Dixon (below at London Fashion Week), Benefit’s Head Make-up artist, to share with you the Bene-ingredients to take you from NOW to screen siren WOW.  Think Elizabeth Taylor, Rita Hayworth, and the […]

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WHAT'S NEW

Benefit Smokin Eyes Makeup Kit

Smoke It Out! Learn how to get sizzlin' smoky eyes in our new video!

[easyembed field = "smokey eyes video"] Get that sizzlin’ smoky eye look with our new tutorial video on the Benefit US YouTube Channel! We’re really super excited because this tutorial uses our brand new BADgal waterproof eye pencils with a perfect blending tip; which are […]

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WHAT'S NEW

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How-To: Maggie Ford Danielson on Kate Middleton's Bridal Make-up

The debate continues: Whether the Duchess of Cambridge did her own make-up or had assistance from a global beauty brand, we shall see. The latest gossip on the newest and most glamorous member in the Royal Family is that she does her own shopping and […]

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