Brow Mapping Made Easy

Hey beauties, throughout the month of May we’re celebrating the fabulous world of brows with the launch of our Bold is Beautiful charity project! With that in mind, our Senior Makeup Artist, Lauren Hogsden talks us through how to achieve the perfect eyebrow shape for YOU in the comfort of your own home. Over to you Lauren:


“So girls, do you want to know how to get your brows looking browmazing?

 Ok, let’s start! To find your perfect brow shape, you need to find where your brow should start, arch and end. This can be different on different eye and face shapes.

 At the Benefit cosmetics Brow Bar beauty lounge, we have our very own 3-step custom brow mapping technique which has been the key to our brow success. Following these simple steps at home will help you find your way to brow perfection!


Step 1

Starting with a makeup-free brow, use a brow brush and brush your brows through, so that all hairs are sitting in the correct place.

Hold a pencil parallel to the side of your nose, meet the top of the pencil to the inner corner of the eye – the inner edge of your brows should start here. Using a brow pencil, mark this point.

 Brow Mapping Step 1


Step 2

To determine the highest peak of your arch, place the pencil at an angle from the outside corner of your nose through the centre of your iris. Using a brow pencil, mark this point.

Eyebrow Mapping Step 2


Step 3

Hold the pencil diagonally from the outside corner of the nose to the outside corner of your eye, this will then tell you where your brow should end. Using a brow pencil, mark this point.


Step 4

Ok my lovelies, now using the brow pencil markings, you can now use this as a guide when styling your brows with brow products. It is also a great way to understand your personal brow shape.

 Brow Mapping Step 3

 But don’t worry girls, if the thought of trying this for yourself for the first time is a little daunting, you can head down to your nearest Benefit Brow Bar beauty lounge where the brow mapping service is completely complimentary.”


So there you have it beauties…. Oh no, wait, it gets better!

In the month of May if you opt to have your brows waxed after your brow mapping consultation with one of our lovely Benefit browticians, you will then receive a FREE full sized gimme brow as a thank-you. This is an incredible brow product that fills in your brows, mimicking the look of real hair, giving your brows a depth in colour and a full defined finish.

With 100% of the Benefit brow waxing profits going to look good feel better and Refuge charities. Giving looks good.

Got  a question? Follow Lauren on Instagram or Twitter (@lauren_benefit) and get in touch using the hashtag #learnwithlauren.

Love and lipstick,

The Digital Darlings xx