If you’re looking to mix up your mascara look and make the most of your lashes look no further than Benefit! We’re the UK’s no.1 Prestige Mascara Brand* for a reason! With award winning formulas and innovative brushes to lift, curl and lengthen your lashes like never before. Keep reading to discover your perfect lashes.

Plus, don’t forget gorgeous you can get 10% off when you purchase 3 full-size mascaras! Just enter code LASHGOALS at checkout.*


Voluminous Curls

For a super flirty lash look we love layering BADgal BANG! On top of Roller Lash.

  • Start by applying Roller Lash Mascara to the base of your lashes and wiggling the brush across to cover the roots, then move the brush outwards to cover the rest of your lashes.
  • The Hook ‘n’ Roll brush grabs, separates, lifts, and curls lashes for an eye-opening effect that stays set for 12 hours. Formulated with provitamin B5 and serin to condition lashes.
  • Layer on massive volume and add extra definition to your lashes. BADgal BANG! has a gravity defying formula that won’t clump or weigh lashes down. The custom big Slimpact! brush has 360° reach that covers from root to tip and corner to corner.

Want to make it waterproof?

Why not try our NEW BADgal BANG! Waterproof Mascara instead for major volume that stays put in every situation.

Go big and bold!

  • Get dramatic and super lengthened lashes, perfect for days when you want to feel extra glam! Because BIGGER is better!
  • Supercharge lashes with They’re Real! Magnet Mascara. The magnetically charged brush and formula makes lashes appear 40% longer.** With custom ZigZag bristles to fan out, separate and define lashes.
  • Now your lashes are lifted out of this world, layer on extra drama with BADgal BANG! Mascara, the super lightweight formula easily builds MASSIVE volume on top for a super bold look. We love pairing this mascara combo with a smokey eye!

Perfect pair!

  • Our top 2 selling mascaras in the UK* also pair perfectly together for long and volumized lashes that last all day! You’ll defo want to snap up this ride or die lash combo, that works for daytime and night time looks.
  • They’re Real! Mascara curls, lifts, and separates lashes with a jet black and longwearing formula that won’t smudge or dry out. The custom domed tip brush reveals lashes you never knew you had.
  • Complete your lash look with BADgal BANG! Mascara for instantly volumized lashes that feel weightless and stay put for 36 hours. This mascara is no.1 for a reason.*

Model applying Benefit Cosmetics They're Real mascara